Here is Part 1 of the 6-Part Email mini-course: "Think Niche and Grow Rich"

Table of Contents for the 6-Part mini-course:

Part 1 - "Niche Marketing 101"
Why you should consider Niche Marketing and the 4 Most Important Things You MUST know before targeting a specific market.

Part 2 - "The Secrets to FINDING Profitable Niche Markets...Even if You Have No Ideas at All"
2 Words and 1 Phrase That Uncovers the Hottest Niche Markets

Part 3 - "How to dramatically increase your probability of online success"
Learn to evaluate the profit potential of your niche ideas so you don't waste
time and money on worthless projects.

Part 4 - "The Secrets of Creating Products Quickly and at a Very Low Cost"

Part 5 - "Getting Your Niche Market Business Online in 7 Days or less"
Plus, the first place to start your marketing efforts.

Part 6 - "How to Duplicate and then Multiply Your Niche Marketing Efforts"
Step by Step Plan for Building Your Niche Marketing Empire

Part 1 - "Niche Marketing 101"
By Joe Garris

Maybe you thought your chance to make money online was GONE?

Or the only people that were making tons of profits were selling "Make Money Online" products?

Well, just in case you have not been around, I'm here to tell you that there is a revolution rapidly approaching that could literally change your financial future forever.

It is not some hot trend that will come and go in a year or so. It is not an area that you have to study for years before you can begin to reap the rewards.

The principles are based on sound business concepts that have been taught and proven for years by some of the most successful marketers in the world.

What I'm referring to is Niche Marketing (or Market Segmentation)

After you complete this 6 Part Mini Course, you will have the knowledge and tools you need to find niche ideas, evaluate them, develop products around them, profit from them and then duplicate your success in other niche markets.

What is a niche market anyway?

A popular way of defining the term “niche market” is simply groups with similar interests & needs. I like to create a picture in my mind so I think about a niche this way. Imagine fishing in a SMALL pond packed with HUNGRY fish and you have the bait that is SPECIFIC TO THEM – MEANING THEY LIKE YOURS THE BEST! That is a niche!

Mass Marketing on the other hand would be like fishing in a LARGE pond packed with a ton of fish SPREAD throughout the Pond that are OVERFED and ALL THE BAITS ARE THE SAME GIVING THEM THE CHOICE OF MEALS. Obviously this market is a lot more competitive thus making it harder for you to get your offer in front of the buying segment.

Why Should You Consider Niche Marketing?

In short, you should consider Niche Marketing unless you are a large corporation with deep pockets. If you are a large corporation then by all means, stay with the masses...PLEASE!

Most large corporations ignore the niche markets because they are not trying to make an extra $1,000 to $15,000 per month like many small business owners and entrepreneurs.

Instead, they are looking to make extra millions per month.

This is great news for us because we don't have to compete with the advertising budgets of these large corporations.

It is also pretty easy to find potential customers in niche markets. I will go into more detail about this in another part of the course but simply put, People that have the same passion usually read the same things and hangout at the same places.

Just in case you were wondering, here are some examples of Niche Markets - some larger (and weirder) than others:

Winter Camping Enthusiasts
Motor Coach Owners
Carpet Cleaner Business Owners
Ferret Owners
Pyrographers - That's Wood Burning
Cocker Spaniel Owners
Nude Yoga - I really want to comment on this one but my wife says NO!
Scrapbookers - Much larger Niche than it used to be

Before we go any further, here are the 4 most important things you
need to know before deciding which "niche market" to exploit first:

1. Is the market easily defined and reachable?

Where do they hangout?
What publications do they read?
Do they have clubs or events that brings them together?
Are they looking for information online?

2. Is the market small enough that there are not many competitors but
large enough to allow you to make a profit?

You want a small pond but it must have enough "fish" to make it worth your efforts. We will show you in Part 3 how to find out if the "fish" are biting.

3. Will the market actually have and spend money?

Do they actually buy stuff? A good sign is if there are sites selling products for the market. In part 4, we will show you the most profitable products to sell to your niche market - and it ain't physical products! But, if
physical products are being sold, this is a good sign and these businesses are potential joint venture partners.

4. Does the group have ridiculous amount of passion for the hobby or topic!

Do they eat and sleep the hobby?

You are looking for prospects that are so passionate that they must have all the information
related to their subject.

A great example....GOLFERS! We have to have the newest equipment, gadget and every golf magazine just in case there is that one hot tip that can change or game and allow us to actually beat our golfing partner next time out.

That is it for Part 1 of this "Think Niche and Grow Rich" Mini-course.

In Part 2 (which you will receive by email soon), I will discuss the secrets to FINDING Profitable Niche Markets.

These techniques will help you to find markets that are hungry for information. If you don't have any niche market ideas, after part 2, you should have more than you can handle.